There was an article written in Bloomberg on 31 May 2022 by Katie Linsell (https://www.bloomberg.com/news/articles/2022-05-31/why-is-my-ice-cream-shrinking-inflation-by-stealth-quicktake) which talked about shrinkflation. This word is an amalgamation of the words ‘shrink’ and ‘inflation’. Inflation is the effect of things getting more expensive over time. Shrinking is things getting smaller. By putting the two words together, we are talking about the effect of things getting more expensive by having things come in smaller packages but being sold for the same price, effectively increasing the per unit cost of something.
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